Wednesday, December 9, 2009

Not Just A Label

The Skyline Skirt from Study

My friend and designer, Tara St. James, of the label Study, recently introduced me to this very interesting place on the internet called, Not Just a Label.

NOT JUST A LABEL ("NJAL") is the leading global business directory for showcasing avant-garde fashion designers of today, nurturing the upcoming talents of tomorrow. It provides an outlet for talent to blossom; a place where visionaries meet collaborators dedicated to the creative spirit of fashion. The platform targets graduates and avant-garde fashion designers, providing a stage where collections are showcased online. Numerous designers have already been discovered by international press and recruited by renowned retailers and prestigious fashion houses via the NJAL website.
"Fashion finds its freedom in the art of individuals; NOT JUST A LABEL is a place for those who find their way off the beaten track, allowing them to express themselves in a community where everything goes...break the mould, redefine the expected, re-colour the palette, inspire and be inspired.”
On this site, I found a great little article titled, Fashion_For_Losers which addresses two of my favorite things right now.
1) Less (I would argue) is more and especially when it come to curating your own collection (aka closet) and creating/building an accurate aesthetic identity.
2) Umair and the Edge Economy Community (featured in two of my previous posts, We Broke up and The Awesomeness Manifesto)

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